by Geoffrey Giles | Mar 23, 2025 | Blogs
Why Your Home Service Business Still Needs a Website in 2025 Imagine having an employee who works 24/7, never takes a day off, and consistently brings you new business. It sounds too good to be true, but in 2025 that “employee” already exists in your home service...
by Geoffrey Giles | Mar 13, 2025 | Blogs
7 Signs Your Home Services WebsiteIs Costing You Customers(and How to Fix It) Your website is often the first point of contact between your home services business and potential customers. When a homeowner needs a plumber, electrician, or HVAC technician right now,...
by Geoffrey Giles | Nov 11, 2024 | Blogs
How to Design Web Pages for Conversion: Form Should Follow Function We’ve all encountered a website that looked like it belonged in a modern art gallery. Sleek images, probably in grayscale. No obvious menu or buttons. A few headlines, seemingly placed at random....
by Geoffrey Giles | Oct 1, 2024 | Blogs
Why the WordPress versus WP EngineDispute Matters Last week was something of a nailbiter for over a million WP Engine users as a legal drama unfurled in public view. However, for many observers the spectacle was hard to follow as many of the parties involved shared...
by Geoffrey Giles | Aug 20, 2024 | Blogs, Google
How Google’s New ‘AI Overviews’Will Impact SEO and Marketing In 2023, Google released Bard, their own generative AI model and subsequently revealed that they were adding AI search overviews to Google searches. This came as little surprise to any marketers who had been...