by Geoffrey Giles | Jan 21, 2026 | Blogs, Facebook, Google
Forget Facebook Likes: How Local Search Delivers Real Customers Picture this: A homeowner named Jane comes home on a sweltering July evening to find her AC has stopped blowing cold air. It’s 90°F inside and rising. Jane’s kids are crying, everyone’s sweating, and...
by Geoffrey Giles | Jan 15, 2026 | Blogs, Google
Overcoming Verification Issues for Your Google Business Profile: The 2025 Playbook By The Team at Cut Throat Marketing, Columbia, SC If you’re reading this, you’ve likely reached the biggest gatekeeper to establishing your local online presence: Google Business...
by Geoffrey Giles | Dec 11, 2025 | Blogs, Google
The Review Graveyard:How to Remove a Google Review That Violates Policy The Ultimate Guide for Small Businesses to Flag and Appeal Inappropriate Feedback Welcome back to the Cut Throat Marketing blog, where we cut through the noise to give you the actionable, no-fluff...
by Geoffrey Giles | Dec 10, 2025 | Blogs, Google
Cutting Through the Noise:How to Optimize Your Google Business Profile and Dominate Local Search If you followed our last guide, you’ve already claimed and verified your Google Business Profile (GBP). That’s the hard part done! Now, you have a digital storefront...
by Geoffrey Giles | Oct 29, 2025 | Blogs
The True Cost of Cheap Hosting:Hidden Dangers for Home Service Websites Imagine this: A homeowner’s AC dies during a heatwave, and they frantically search online for an HVAC repair. Your website comes up, but it’s down or painfully slow. They click the next...
by Geoffrey Giles | Oct 28, 2025 | Blogs, Google
Master Your Local Market: The Complete Guide to Setting Up Your Google Business Profile For home service businesses in Columbia and across South Carolina, showing up when customers search “near me” isn’t optional; it’s survival. Nearly half of all Google searches have...
by Geoffrey Giles | Jun 20, 2025 | Blogs
From Idea to Impact: Why Expert Branding Creates Real Business Momentum Branding isn’t just about what you look like—it’s about what people feel when they interact with your business. It’s the difference between being noticed or being passed over. And in today’s...
by Geoffrey Giles | May 8, 2025 | Blogs
The ROI of a Powerful Online Presence for Home Service Businesses Busy home service business owners care about one thing: results. In today’s digital-first market, investing in a strong online presence isn’t just a tech upgrade – it’s a revenue-driving decision. This...
by Geoffrey Giles | May 1, 2025 | Blogs
Dominating the Competition withAdvanced Tech & Savvy Marketing In the cut-throat world of home services, the top companies aren’t just working harder – they’re working smarter. Mid-sized and large home service businesses that outperform their rivals have a secret...
by Geoffrey Giles | Mar 23, 2025 | Blogs
Why Your Home Service Business Still Needs a Website in 2025 Imagine having an employee who works 24/7, never takes a day off, and consistently brings you new business. It sounds too good to be true, but in 2025 that “employee” already exists in your home service...
